Geteliterate - understand the online world through training
Featured course: Programme in E-marketing - UNISA
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“If the web is indeed a place, it is starting to look less like a library, and more like a river.” Peter Da Vanzo

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“Never let your ads write checks that your website can’t cash.” Avinash Kaushik

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“Ultimately if we want resources allocated towards SEO work, we must be able to communicate the value of that work in return on investment (ROI) or return on ad spend (ROAS) language.” Brain Klais, Netconcepts

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“Paid search can live in a silo in an organization. SEO touches everything.” Seth Besmirtnik, during a presentation at SES NY 2010.

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“SEO isn’t an entitlement program. It’s an ongoing investment that must be resourced properly. It’s not a one-hit, one-phrase paradigm. It’s not built on quick wins for trophy phrases. There are hard costs and soft costs associated with building a successful SEO strategy that deserve proper budget allocations.” P.J. Fusco, The ClickZ Network

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“You’d think media companies would be all over social media. I mean, media is their business. No one should be better than they are at leading the way. They’re sitting on a gold mine of assets. Awesome writers, tons of video and images, lots of “Social Objects.” Media companies are the ones who can get the conversations started and keep it going". Sam Lawrence

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“The skills of an SEM are analogous to those of an accountant. The skills of an SEO are analogous to those of a lawyer. The SEM works the numbers, the SEO has to make a case.” Ian McAnerin

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Cost

The cost of this Programme is R5,000.00 or R1,250.00 per module*. Full fees are payable upon registration, depending on the number of modules registered for.  If you are registering for only one module then only R1,250 is payable. On the other hand, for two modules you will need to pay R2,500, for three modules you will pay R3,750 and for four modules you will need to pay the full R5,000. There is an extra fee payable for non-South African students (R520 for students from Africa and R1040 for students from the rest of the world). Payment may be by credit card, bank deposit, or electronic funds transfer (See the section below - "Methods of Payment").  A proforma invoice has also been attached for those that require it.

Please note that there is a prescribed book for this module which you need to purchase separately. The book is:
Swanepoel, J. and Bothma, C. 2013. Fundamentals of E-marketing. Juta, Cape Town.

The book can be obtained from any of Unisa’s official booksellers, as well as from Juta Online (www.jutaonline.co.za) direct. The same book is used for ALL the modules.

* Prices quoted here are in ZAR Rands.

Methods of payment

PLEASE NOTE: do not pay ANYTHING until you have received your student number, reference number and indication of minimum amount payable from the Centre registration office!  Regarding the method of payment you have three main options:

 

NOTE: No cash, cheques, money orders, or telegraph money orders will be accepted at any of the offices or branches of the University.

  • Bank deposit

You may deposit your money directly into Unisa’s bank account at any Standard Bank branch.  In this case you first have to send us your registration form. We will then pre-register you and supply you with a student and reference number through your e-mail address or fax number.  If you have come to the Sunnyside Registration Hub or any Unisa branch in person, we will register you temporarily on submission of your registration form at the Centre counter and issue you with a student number/reference number in person immediately.  When you receive your student and reference numbers, only then should deposit the money into Unisa’s bank account with Standard Bank and fax the deposit slip to us or bring it back to the Registration Hub.  Unisa’s bank details are as follows:

BANK:                               Standard Bank
ACCOUNT NO.                096R
BRANCH CODE               010645
ACCOUNT HOLDER       UNISA Student deposit

Please take note that the reference column at the bottom of the deposit slip should be completed as follows:

Student number in first eight blocks - Leave 1 block open - Write this allocation number in next 10 blocks; for example:

X

X

X

X

X

X

X

X

 

3

3

9

7

4

7

6

4

 

 

S  T  U  D  E  N  T    N  U  M  B  E  R

  • International students

Currently, the best way to pay you fees is by credit card.

For international students, although your 'introductory pack' will be sent to you by post, you can register with myUnisa using your student number and download your study material immediately.

Please note that international students MUST include the full international fees with their initial payment. For example, if you are from outside of Africa and you register for two modules, your minimum payment must be R2,500 + R1,320.

Foreign Students – please note that the account number at Standard Bank for international students is 011554622 (Branch Code = 010645 and the SWIFT code is: SBZAZAJJ)

Africa = Levy per module is R520
Rest of the world = Levy per module is R1040

  • Credit card

If you register in person at the Sunnyside Registration Hub (or any of the Unisa branches), the only way to pay immediately at the registration/branch office is by credit card (or debit card).  Make sure that you complete Section 33 of the registration form (providing details of your credit/debit card) and hand in the registration form at the Sunnyside registration office or branch office.  If you do not plan to visit the Registration Hub / branch office personally, then you can fax a copy of your registration form to us for processing (but in the case of faxed forms, debit cards are not accepted). We will then deduct the appropriate fees from your credit card and register you immediately. If there is no problem with the processing of the credit card, you will be fully registered and can collect your study material immediately (if you visited the registration office in person), or the study material will be sent to by post if you submitted your registration form by fax or email.

  • Electronic Funds Transfer

You can also pay by means of electronic funds transfer. You need to indicate UNISA as the prepaid beneficiary (select from your bank’s list of preapproved beneficiaries). Make sure that you provide the following details as a reference: STUDENTNR 3013974764 (note the space between student number and reference number - insert your own student number).

If you need further information do not hesitate to call me at any of the following numbers:

Cell: 082 880 8549
Tel: (012) 429-4376
Fax: (086) 635 1243
E-mail: bothmch@unisa.ac.za

 
 

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